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Dungeons & Dragons Online Business Talk at GameDaily

Discussion in 'Game/SP News & Comments' started by chevalier, Apr 14, 2006.

  1. chevalier

    chevalier Knight of Everfull Chalice ★ SPS Account Holder Veteran

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    Remove all ads!
    There's some businessy talking about Dungeons & Dragons Online at GameDaily if you're interested. Here's a snip:

    Level 1 Conjuration: Leomund's Sales Information
    Looking at something like Dungeons & Dragons, it's almost a wonder that it didn't become a MMO sooner. Many of the external conventions (fantasy setting, leveling) have been apparent in MMOs since the beginnings of the genre, but other elements that are even more intrinsic to the D&D experience (parties composed of people with different yet complimentary abilities, socializing) have also been incorporated time and time again.

    Nichols couldn't disclose the number of people that have bought the game and are currently subscribing, but he did confirm that the game was the largest in Turbine's history. "We expected success for Dungeons and Dragons Online: Stormreach (DDO) because it represents a new paradigm for the MMO genre with unique features including party-based quests, integrated voice chat, real-time action combat, and award winning graphics that recreate the essence of the classic pen-and-paper roleplaying experience," said Nichols. "The response to the game has been terrific."

    "We had tremendous success with the aspects of the [ad] campaign designed to drive sign-ups for our Beta and preorder programs," he continued. "We had over 300,000 people signup for the beta program and over 50,000 pre-ordered the product. We felt that this was key to our successful launch."

    Read the rest at GameDaily.
     
    chevalier, Apr 14, 2006
    #1
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